• Featured

    e.l.f. Oil Free Flawless Finish Foundation Review

    e.l.f. is a budget friendly, cruelty free beauty brand with lots of vegan options available. One of the vegan items on offer is the Oil Free Flawless Finish Foundation. Check out our review for the pros and cons of this foundation.

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  • Animal Rights,  Featured,  Shopping Guides

    The Body Shop’s Cruelty Free Status Update

    Last Summer we posted an article addressing the cruelty free status of The Body Shop in which I said some of the information put out by the brand seemed a bit elusive but I was recently reached out to by the campaign manager at Naturewatch Foundation regarding my post. I was informed that TBS has been put on to the foundation's Compassionate Shopping Guide - the longest running cruelty free guide in the world!

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  • Featured

    Schmidt’s Naturals Rose & Vanilla Natural Deodorant Review

    When you go to the supermarket or drug store, the shelves seemed to be lined with deodorants full of unnatural ingredients and almost all the brands are tested on animals like Sanex, Nivea, Sure, Rightguard, Dove, Mitchum - just to name a few. That is why I am always pleased to see a cruelty free deodorant on sale - check out our review of Schmidt's Naturals Rose and Vanilla Natural Deodorant stick!

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  • Featured,  Shopping Guides

    A Guide to Cruelty Free Perfume and Aftershave

    It is incredibly hard to find cruelty free perfumes as almost all major perfume and aftershave brands seem to be tested on animals. There are a few really great options out there, and hopefully this guide will help you stay cruelty free when looking out for a new scent!

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  • Lifestyle

    E.L.F Poreless Face Primer Review | Vegan and Cruelty Free

    E.L.F is a budget friendly beauty brand based in New York. E.L.F stands for eyes, lips and face, representing the range of products the company provides. The brand is also PETA approved cruelty free and vegan. E.L.F claims their vision is to 'empower and educate women to play in innovation without sacrificing their budget.' Does this Poreless Face Primer deliver on its bold claims?

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